UGA is partnering with the Georgia Department of Agriculture to present a free digital marketing webinar for agribusiness owners looking for alternate ways to sell their products.
The webinar on June 17 at 10 a.m. is hosted by the UGA Small Business Development Center, the Department of Agriculture’s Georgia Grown program and UGA Cooperative Extension.
Agriculture-related businesses from across the state have had trouble getting their fresh produce, meat and seafood to market during the pandemic.
The webinar will introduce participants to ecommerce, best practices for social and email marketing, and suggestions for packaging products for shipping.
“We’ll provide good takeaways on ways to market their business online,” said Bill Boone, SBDC entrepreneur outreach specialist. “If they need additional help or resources to implement the techniques covered in the class, the SBDC is available to assist.”
Additional webinars may be scheduled as needed, he said.
Georgia Grown helps agribusiness thrive by bringing producers, processors, suppliers, distributors, retailers and agritourism together to increase their exposure to customers suppliers and partners through an online searchable database. Find out more at https://georgiagrown.com/find-georgia-grown/
UGA Cooperative Extension has employees working in each of Georgia’s 159 counties.
Registration for the webinar is required. Go to https://www.caes.uga.edu/news-events/calendar/event.html?eventid=1663&event=FREE-Webinar:-Marketing-Your-Georgia-Grown-Product-Through-eCommerce-(registration-required)